THE LEADER IN ALL THINGS DIGITAL Full Service Digital Marketing & Advertising Agency

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6

August

2011

Internet Marketing Methods :

In order for your business to be successful, you have to take advantage of as many marketing methods as possible. In this day and age one of the marketing strategies that you must use to some extent is internet marketing. If you neglect to use some type of internet marketing, your business is going to slowly die out because you can rest assured that your competition is taking advantage of the internet and how many people it can reach.

One of the great things about internet marketing is how cost effective it is. Majority of the internet marketing methods available to your business are fairly low cost, some of them are even free. The methods that are considered free are free in terms of the sense that they will not cost you any money, but they are going to require you to invest some time into them if you want them to be successful.

  1. Email marketing: This is one of the most cost effective internet marketing methods you can apply to your business. It is also one of the most popular internet marketing methods because of how easy it is to use. Using email marketing is great for keeping your customers informed as to what is going on, such as sales or the introduction of a new product. With email marketing, you want to make sure you follow proper email etiquette so that you have a higher chance of your emails being read. You also want to avoid spamming your customers or potential customers because that will do nothing but cause problems.
  2. Articles: Whether you are writing articles to submit to article directories or placing the articles on your own website, they are a great form of internet marketing. You want to ensure that you only use quality articles, which will be able to provide your customers with information that they find useful. If you can’t write them yourself, there are plenty of freelancers available to do it for you at a reasonable cost.
  3. Links: To get the traffic to your website you need to position your business to be noticed by the various search engines. One way to do this is through link building. The easiest way to accomplish link building is to make arrangements with businesses that are related to yours to share links, which means you post their link on your website and they promote your link on their website. You can also include links to your website through resource boxes in article directories.